Mastering Master Data in an Omni-Channel World.

Don’t you hate it when people state the obvious? I do, and so I’m not going to tell you obvious things such as, how many brands are competing for your customers attention. Or that customer loyalty is more important than ever. No, you know that. What you may not know is that your customers might be leaving because of the way you manage data.

How the High Street Needs to Embrace E-commerce.

Whilst its clear that e-commerce will continue to gain an increase in retail sales share from bricks and mortar, it is also clear that stores are not done yet and are coming out swinging, this pandemic has been a great example of this, people simply like to shop!